Dimas was born out of a passion for boutique floral design. We have a small team of experienced creative florists and a dedicated team of customer care professionals to ensure that your shopping experience is nothing short of perfect.

We pride ourselves in our cutting edge floral designs for the home. Our florists are always on the lookout for exclusive new and rare species of flowers, on trend colours and are constantly evolving the Antheia range. Couture is our signature collection and features our finest all-season bouquets. We create a new range for each season and calendar occasion using the highest quality seasonal flowers and have collections for birthdays, celebrations, romance and many more. A bouquet from Dimas is more than just flowers, it is hand-tied luxury.

Our Philosophy

Dimas believe that everyone should have a little luxury in their life. We take the same level of care and attention in our customer service as to our products and believe that shopping with us should be an experience as luxurious as the flowers themselves.

We are mindful of our environmental impact and strive to be as respectful to our natural environment as possible, after all, our flowers deserve it. When possible we source our flowers from British growers and have designed our packaging to produce as little waste as possible. We do not believe in machine made, all of our bouquets are hand-tied at our UK floristry centre with love and care by our team of experienced florists.

Date Reminder

Our Date Reminder Service takes the stress out of shopping, making buying treats for loved ones a treat for you!
Tell us the dates and occasions you would like to be reminded of and we will send you an email reminder two weeks before. We will even include our top gift recommendations from our collections to make giving the perfect gift even easier.

Add as many occasions as you like and control them from your My Appleyard Account. You can add recurring dates like birthdays and anniversaries and we will remember them for you year after year until you tell us otherwise. For one-off occasions simply turn your reminder off from your My Appleyard Account when you don't need it anymore. It really is that simple.